1. Does your web site consist of at least six individual web pages? Yes No
2. Does each of these web pages contain at least 200 words of visible
text? Yes No
3. Do your web pages contain so much text content that it is easy for
web surfers and search engines to find out what your web site is all
about? Yes No
4. Are your web pages linked so that search engines and web surfers
can find all web pages of your web site through the links on other
pages of your site? Yes No
5. Do you have optimized at least four of your web pages for your
keywords? Each web page should not be optimized for more than one
or two keywords or key phrases. Yes No
6. Have you made sure that the HTML code of your web pages is valid
so that search engines don't have difficulty when they try to index your
web site? Yes No
7. Have you removed frames wherever possible on your web site? It is
very difficult to get high search engine rankings with a web site that
uses frames. Yes No
8. Have you made sure that you don't use a welcome page or intro page
on your web site? Many search engines won't be able to index your
site if you use such a page. Yes No
9. Do you use as few Flash elements as possible? Search engines
cannot index them properly. Yes No
10. Have you added some optimized static pages if your web site is
dynamically created? Many search engines have difficulty with
dynamically created web pages. Yes No
11. Do your web pages look attractive to human web surfers although
they are optimized for search engines? Yes No
12. Would you go to your web site instead of a competitor web site if you
were a web surfer? Yes No
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